Skip to main content

360° ZUKUNFT – Entrepreneurship School, Start-up Service & Career Entry

Person tanzt auf dem Campus mit blauem Hintergrund

360° ZUKUNFT is the contact point for FHP members seeking professional orientation or self-employment support.

Start-up counselling provides assistance in structuring and implementing your own start-up project. Additionally, the Flex modules of the FHP Entrepreneurship School offer training in management, business administration, or project development skills. Work@Heart programme participants are prepared to start their careers.


More events
Start-up Service, Social and Educational Sciences, CITY | BUILDING | CULTURE, Civil Engineering, Design, Information Sciences Info Event
16/07/2024, 12.00 pm – 1.00 pm
Zielgruppe: University members, Students
Location: OnlineRoom Einwahl URL:

Our offers at a glance

The Central Academic Centre for Start-up Services and Management Qualifications (ZEGM) offers FHP members individual coaching on career-related topics as well as workshops and seminars on freelancing and management skills. We also support personal and career development, help with starting a career and building a valuable network. Our (co-)working spaces also enable professional teamwork and promote creative networking.

Flex Programme of the Entrepreneurship School

Teaching business basics, project development know-how, and entrepreneurship qualifications. The seminars promote skills for coping with future work situations and support business start-ups and freelance activities.

To the Flex program

Lab & Co-Working Room

The multifunctional Entrepreneurship & Management Lab and another co-working space in the Rechenzentrum Potsdam offer founders and their teams the opportunity to develop start-up ideas, hold workshops and video pitches as well as project presentations.

Lab & Co-Working space


Free seminars, workshops, and coaching on start-up-relevant, career-oriented topics as well as competence training for students of all departments, graduates, and employees of the University of Applied Sciences Potsdam.



The german podcast "Gründungsgeist Berlin-Brandenburg: Entrepreneur*innen im Gespräch" offers insights into successful start-up projects from our metropolitan region with different focuses.

To the podcast

Incom & LinkedIn

Our workspace on the Incom communication platform provides internal news and important campus dates. On LinkedIn we stay in touch before, during, and after the foundation.

Become a follower now

Start-up consulting & coaching

We place great importance on individual digital and analog advice and support for every start-up project. This includes not only initial feedback, a first reflection of all requirements for the entrepreneurial career but also the qualified support of the ideas up to the foundation.

Start-up consulting & coaching

Person tanzt auf dem fünfeckigen Symbol der ZEGM

Our newsletter

Regular updates and information about events on the topics of start-ups, self-employment, and entrepreneurship.

The newsletter is sent via the provider rapidmail. By registering, you confirm that you have read and accepted the data protection information of rapidmail. Your email address will not be passed on to third parties - it will only be stored for the purpose of delivering the newsletter. The newsletter will appear a maximum of once a month and can be canceled at any time.

To the newsletter subscription


More news
Gefaltetete Papierkrone auf hellblauem Hintergrund
Start-up Service Social and Educational Sciences CITY | BUILDING | CULTURE Civil Engineering Design Information Sciences
Study & Teaching


Certificate Programme for Job Qualification starts – Apply now!

Job qualification next level: The Work@Heart certificate programme increases students' chances of successfully starting a career – flexibly, sustainably and parallel to their studies. Interested parties can ask their questions in an online information session on the 9th of July from 12 to 1 pm.

Poträt von Mitgründer Lucas Delliponti von Kessel&Kelle
Start-up Service


Brewing Beer and a Business plan? In Dialogue with Kessel&Kelle

What is it actually like when you manage to turn your hobby into a career – ultimate fulfilment or ultimately just a means to an end? Co-founder of Potsdam's best-known craft beer brewery, Lucas Delliponti, talks about his experiences in the Gründungsgeist Berlin-Brandenburg podcast.

Collage: Frau steht auf Papierflieger mit Glühbirne unter dem Arm, Buch und Laptop auf den Flügeln, Zahnräder hinter der Frau
Start-up Service
Service information

Press release

Career catalyst: Work@Heart accompanies students on their career path

The study-accompanying programme for career entry in Brandenburg offers students guidance in choosing a career, provides targeted training in skills that will help them find their (dream) job and supports them in building a solid network.

Filmdrehsituation: Filmemacher erklärt Achim Trautvetter die Drehszene
Start-up Service


Founding portrait of Achim Trautvetter: freiLand for Potsdam

The degree programme Arts Management and Cultural Work, which is unique in Germany, offers a sound education not only in the field of culture and media, but also teaches the basics of business administration and management skills. These are ideal conditions for working successfully as an independent…

  • Wohnraum mit Laptop auf Kindertisch und Kuscheltieren

    Family & Self-Employment

    Family planning and starting a business don't go together? Many participants in our last survey expressed this fear. The fact is, however, that self-employment in particular makes it possible to flexibly arrange working hours or even to work completely from home.

    Reconciling family and career is a wish that can be fulfilled, and we offer comprehensive advice on this and, for example, coaching on the subject of "self- and time management".



    Start-up consulting & Coaching

  • Hand hält wachsende Pflanze in der Hand, die ein Eurozeichen darstellt

    Start-up Financing & Support

    One clear result of our last survey: women in particular feel inhibited by worries about sufficient start-up capital. In fact, there are numerous financing and funding options that enable a carefree start to self-employment. This begins with the legal form of the business, and extends to possible scholarships or the search for investors.

    Our start-up consultation provides an overview in the first meeting. Simply make an appointment by e-mail: grü


    Funding & Promotion Links

  • Mehrere Menschen sitzen leger am Tisch und arbeiten gemeinsam an einem Projekt

    Internship & Self-Employment

    How important is practical experience for starting a business? Opinions differ on this. For those who would like to get a taste of the day-to-day work of agencies, studios and workshops, etc., they can apply for an internship with our founders. Here, students learn first-hand what needs to be considered when founding a company after graduation. The internships that accompany your studies will be credited as part of the compulsory internship.

    If you are interested, simply send an e-mail to


    Portrait of our founders

  • Zeichnung einer Glühbirne im Zentrum mit kleineren Zeichnungen ringsherum

    Develop viable start-up ideas

    Dreaming of self-employment in the future - but the brilliant business idea is still missing? No problem: we offer various courses on all aspects of starting up and developing your own business. For example, the course "Pitch your green Idea", which focuses on sustainable business models. In the course "Innovation Management", students learn how to build knowledge-intensive companies, and the English-language course "Business Development", transforms fictional business ideas into feasible business models.

    To the Flex elective modules in Moodle

    The flex electives "skill your future"

  • Frau sitzt mit Taschenrechner und Unterlagen am Laptop und arbeitet

    Knowledge gaps in business administration and marketing?

    How much knowledge of invoicing, bookkeeping, sales, tax and so on do you actually need to be self-employed? If you don't have the financial means to outsource these tiresome topics to professionals, you should have a certain amount of basic knowledge.

    However, as there is hardly any time for self-study during a full semester timetable, the basics of business administration can be learnt in the form of webinars or short workshops with us, for example as part of the "FLEX courses" or "GründungsWerkstatt" offers. And the best thing is: you even get credits for this.

    If you would rather fill in the gaps in your knowledge yourself or refresh what you have already learnt, you can use the "Sharepoint" learning platform to obtain comprehensive information on all topics relating to founding a company with video lectures, case studies and more. Access is via the Campus.aAccount.

  • Illustration einer Person die freudig in die Luft springt und dabei das Wort "impossible" zerstört, sodass nur "possible" zurückbleibt

    Self-employment on trial

    The majority of students agree on this: the risks of self-employment are too high or too difficult for them. "True!", we can only reply. But also: freelance work is an excellent way to test yourself during your studies as an additional source of income.

    Experience shows that many people stay with it after graduation, have a permanent job as an employee and self-employment as a sideline. We are happy to explain whether and how this is worthwhile in individual cases in a personal discussion.

    Personal experience reports and opinions of our trainers and coaches on this topic can be listened to in the Podcast "Gründungsgeist Berlin-Brandenburg".

Team & contact

ZEGM – Start-up and Management Qualification Unit

Room 3.01
Prof. Dr. Enrico Sass
Professor for Business Start-ups and Management Techniques
Head of Start-up Service
Anke Lüers-Salzmann
Project coordination ESF and EXIST, initial consultation
Profilfoto Neslihan Ulrichs
Administration and project controlling Work@heart